Nobody leaves a comment saying "I almost hired you, but your link page confused me." They just leave.
Here are nine mistakes we see all the time, and the quick fix for each.
1. Too many links
Fifteen buttons feel generous. To a visitor, they feel like homework. Fix: keep five to seven, and put the most important first.
2. No face, no name
A logo and a list of links tells people nothing. Fix: add a real photo and one line on what you do.
3. The offer is buried
Your newest product or booking slot is button number nine. Fix: move the thing you want people to do to the top.
4. No proof
"I'm a great designer" is a claim. A client quote is evidence. Fix: add one or two short testimonials near the top.
5. Stale content
The newest project is from two years ago. A sold-out event still has a ticket button. Fix: set a weekly five-minute review.
6. Vague button labels
"Click here," "Link," "Contact." Fix: name the result: "Book a free call," "See the menu," "Get the guide."
7. It's not built for phones
Most visitors arrive on a phone. Tiny text and crowded buttons lose them. Fix: test your page on your own phone today.
8. Broken links
One dead link makes everything else look abandoned. Fix: tap every button once a month.
9. Not measuring anything
Without numbers, you're guessing. Fix: check which links get tapped and move the winners up.
- Step 1Open your page on your phone
- Step 2Tap every button
- Step 3Update the top item
- Step 4Check your numbers
A quick self-audit
| Question | Good sign |
|---|---|
| Can a stranger tell what you do in 5 seconds? | ✓ |
| Is the main action in the top three items? | ✓ |
| Is there at least one testimonial? | ✓ |
| Are there fewer than 8 links? | ✓ |
| Was it updated this month? | ✓ |
| Does every link work? | ✓ |
Questions people ask
Why is nobody clicking my link in bio?
Usually the bio doesn't explain why to tap, or the page is crowded, stale or unclear. Fix the top three items first.
How many links should a link in bio have?
Five to seven for most people, with the main action first.
How do I know what's working?
Use analytics that show visits and taps. LinkPre includes an analytics dashboard on the free plan.
Build a page that avoids all nine.
Create my linkDetails about other products come from their public pages and third-party reviews and can change. Check each provider's site for current pricing before you decide.